Archive for November, 2009

A Case of Deja Vu All Over Again?

“It’s not just coffee, it’s Starbucks” sounds eerily familiar; like what you get when you cross Starbucks with DiGiorno Pizza. It’s deja vu all over again: “It’s not delivery, it’s DiGiorno!”

What’s your thinking on this? Is this Starbucks idea of lowering their carbon footprint and recycling or is this a blatant attempt at repurposing DiGiorno’s tagline? Talk amongst yourselves…


It's not just coffee, it's Starbucks